About us

Welcome to Gentle Generation Toys, a heartfelt creation born from the love and compassion of two vegan moms on a mission to make the world a kinder place, one plush toy at a time.

As mothers, we've always been deeply passionate about promoting values of empathy, compassion, and inclusion within our families. When we discovered the wonderful world of animal sanctuaries and the incredible stories of the residents, our hearts bloomed with inspiration. These extraordinary beings, many of whom had overcome adversity and disability, became the catalyst for our mission. Their stories of resilience, love, and the profound impact of a plant-based lifestyle touched us deeply. We decided to create Gentle Generation Toys to bring their stories to life through our plush toys.

Our vision is simple yet powerful - to inspire a world where kindness to all beings and the planet is a way of life. We believe that every plush toy we create can be a gentle messenger, reminding both children and adults of the significance of animal compassion, inclusion, and the plant-based lifestyle.

Giving Back: We aren't just about plush toys; we're about making a difference. A portion of every purchase goes directly to support the very sanctuaries that inspired us, ensuring that these remarkable safe havens continue their crucial work.

Join us in promoting kindness, empathy, inclusion, and a plant-based lifestyle.

With love and gratitude,

MJ & Silvia

Our email address: gentlegenerationtoys@gmail.com